Service 05 — SEO & Marketing

SEO and digital marketing that brings the right people to your business — not just traffic.

SEO और डिजिटल मार्केटिंग जो आपके बिज़नेस तक सही लोगों को लाए — सिर्फ ट्रैफिक नहीं।

మీ వ్యాపారానికి సరైన వ్యక్తులను తీసుకొచ్చే SEO మరియు డిజిటల్ మార్కెటింగ్ — కేవలం ట్రాఫిక్ కాదు.

Ranking on Google is not a vanity metric — it is a direct driver of phone calls, walk-ins, form fills, and bookings. Every SEO and marketing decision we make is tied to a measurable business outcome, not impressions that lead nowhere.

The problem

Most businesses are invisible online — even when they are the best option locally.

  • Website built but never submitted to Google Search Console — Google does not know it exists
  • Google Business Profile incomplete, unclaimed, or filled with wrong information
  • Competitors ranking for the exact searches your customers are doing
  • No content strategy — the site has no reason to rank for anything beyond the brand name
  • Ad spend running with no conversion tracking — no idea what is working
  • Social media activity with zero connection to actual enquiry generation
Our approach

Visibility built on a foundation of technical correctness and relevant content.

  • Technical SEO audit and fix — we address what Google actually penalises
  • Google Business Profile optimisation for maximum local pack visibility
  • Keyword research grounded in what your actual customers search
  • Content that answers real questions and earns real rankings
  • Paid ads with conversion tracking from click to phone call or form submit
  • Monthly reporting tied to enquiry volume — not just rankings and impressions
Services we offer

Six SEO and marketing services that work together to grow your visibility.

Local SEO

Local SEO & Google Maps ranking

For businesses that serve customers in a specific city, area, or locality. We optimise your Google Business Profile, build local citations, and structure your website so you appear prominently in local searches and Google Maps results for the exact services you offer.

  • Google Business Profile complete optimisation and category tuning
  • Local citation building across Indian directories and platforms
  • Review generation strategy and response management
  • Location-specific landing pages with local schema markup
Technical SEO

Technical SEO audit & fixes

A website can look perfect to humans and be completely misread by Google. We audit and fix the technical issues that suppress rankings — crawlability, page speed, mobile usability, structured data, canonical tags, and Core Web Vitals — so the search engine can understand and index your site correctly.

  • Full crawl audit with prioritised fix recommendations
  • Page speed and Core Web Vitals optimisation
  • Schema markup implementation for rich results
  • Search Console setup, monitoring, and error resolution
Content SEO

Content strategy & SEO writing

Google ranks pages that genuinely answer what searchers are looking for. We build a content plan around the exact questions your customers are asking, write SEO-structured content for service pages and blog articles, and publish it on a schedule that builds compounding organic traffic over time.

  • Keyword research and topic cluster planning
  • Service page copy optimised for target keywords
  • Blog content calendar with SEO-focused articles
  • Internal linking structure to distribute page authority
Google Ads

Google Ads (Search & Display)

Paid search puts you at the top of Google immediately for high-intent searches — people who are actively looking for what you offer right now. We set up, manage, and continuously optimise campaigns with conversion tracking so every rupee of ad spend is tied to a measurable outcome.

  • Campaign setup with keyword research and ad copy
  • Conversion tracking — calls, form fills, bookings
  • Monthly optimisation: bid adjustments, negative keywords, A/B tests
  • Transparent reporting on cost per lead and campaign ROI
WhatsApp & Email

WhatsApp & email marketing

Your existing customer base is your highest-ROI marketing channel. We set up structured WhatsApp broadcast campaigns and email marketing flows to re-engage past customers, announce offers, share updates, and generate repeat business from the audience you have already earned.

  • WhatsApp Business API campaign setup and scheduling
  • Segmented broadcast lists by customer type or location
  • Email campaign design, copy, and delivery via Mailchimp or SMTP
  • Automated follow-up sequences for leads and enquiries
Analytics & Reporting

Analytics setup & monthly reporting

Marketing without measurement is guesswork. We set up Google Analytics 4, Search Console, and call tracking so you have a complete picture of where your enquiries come from — and monthly reports that show what is working, what is not, and what we are doing about it.

  • GA4 and Search Console setup and goal configuration
  • Call tracking integration for phone enquiry attribution
  • Monthly report: rankings, traffic, leads, and ad performance
  • Strategy review call each month with actionable next steps
How we work

How an SEO and marketing engagement runs at MyCityBiz.

SEO is not a one-time task — it is a structured, ongoing programme. Here is exactly how we run it.

1

Audit & Baseline

We begin with a full technical SEO audit of your website, a review of your Google Business Profile, an analysis of your current rankings, and a competitor landscape review. This gives us a clear baseline and shows exactly where the biggest opportunities are.

2

Keyword & Content Strategy

We research the exact phrases your target customers type into Google — by service, location, and intent — and build a keyword map that aligns each page of your site with a specific search opportunity. This becomes the roadmap for all content work.

3

Technical Fixes & On-Page Optimisation

We fix the technical issues identified in the audit — page speed, crawl errors, schema markup, meta tags, heading structure, internal linking. On-page optimisation is applied to existing pages before new content is added, so every fix builds on a solid base.

4

Content Production & Publishing

We write and publish content on the agreed schedule — service pages, location pages, blog articles, and FAQs — all structured for the target keywords and written to genuinely answer what searchers are looking for. Content is reviewed before publishing.

5

Paid Campaigns (if applicable)

If Google Ads or WhatsApp campaigns are part of the scope, we set these up with conversion tracking from day one. Campaigns run alongside the SEO programme so paid and organic work in parallel — ads drive immediate leads while organic builds long-term compounding value.

6

Monthly Review & Iteration

Each month we review ranking movements, traffic changes, lead volume, and ad performance. We share a plain-language report and a call to discuss what the data shows. The next month's work is adjusted based on what is performing — SEO is iterative, not a one-time fix.

What's included

Everything in a standard MyCityBiz SEO retainer.

Monthly SEO retainer inclusions

  • Full technical SEO audit (Month 1)
  • Google Business Profile optimisation and monthly updates
  • On-page optimisation for existing pages
  • 2–4 SEO articles or service pages per month
  • Google Search Console monitoring and error resolution
  • Monthly ranking report for target keywords
  • Monthly traffic and enquiry performance report
  • Review generation strategy and templates
  • Internal linking and content refresh recommendations
  • Monthly strategy review call

Optional add-ons

  • Google Ads campaign management (Search and Display)
  • WhatsApp broadcast campaign setup and management
  • Email marketing setup and monthly campaign execution
  • Video SEO — YouTube channel optimisation and descriptions
  • Multi-language content (Hindi and Telugu)
  • Local citation building across 50+ Indian directories
  • Competitor rank tracking and gap analysis
  • Landing page creation for campaign traffic
  • Call tracking and lead attribution setup
  • One-time SEO audit with prioritised action report (no retainer required)
Investment

Honest pricing signals — SEO is a monthly commitment, not a one-time fix.

SEO takes time to show results — typically 3–6 months for meaningful ranking improvements. These are honest starting points for what different levels of engagement look like.

One-time

SEO audit + recommendations

₹5,000–₹15,000

  • Full technical audit report
  • Keyword opportunity analysis
  • GBP review and recommendations
  • Competitor gap analysis
  • Prioritised action plan
  • Delivery: 5–7 days
Local SEO

Local SEO monthly retainer

₹8,000–₹20,000/mo

  • GBP optimisation and management
  • 2 SEO articles per month
  • Technical fixes included
  • Monthly ranking + traffic report
  • Minimum 3-month engagement
Full Programme

SEO + Ads + Content retainer

₹20,000–₹60,000/mo

  • Full SEO retainer inclusions
  • Google Ads management included
  • WhatsApp or email campaigns
  • 4+ content pieces per month
  • Monthly strategy call

All prices in INR excluding GST. Ad spend budget is separate and paid directly to Google. Minimum engagement is 3 months for any SEO programme. Get an exact quote →

FAQ

Common questions about SEO and digital marketing.

Honest answer: 3–6 months for meaningful ranking improvements for competitive keywords, and sometimes 6–12 months for high-competition markets. Google Business Profile and local SEO often show faster results — 4–8 weeks for GBP improvements is common. SEO is a compounding investment — results build over time, not overnight. If someone promises first-page rankings in 2 weeks, they are either targeting keywords nobody searches, or using tactics that will eventually get your site penalised.

Not necessarily, but the state of your website matters enormously. If your current site is slow, has poor mobile usability, or is built on a template that restricts on-page changes, SEO work will hit a ceiling quickly. We audit your current site first and tell you honestly whether we can work with it or whether a rebuild would be a better starting point. In many cases we can work with existing sites after fixing technical issues.

Google Ads (paid search) puts you at the top of results immediately — but only while you are paying. Stop paying, and you disappear. SEO (organic search) takes longer to build but generates traffic without an ongoing cost per click. The most effective approach for most businesses is to run Ads for immediate leads in the short term, while SEO builds long-term compounding organic visibility. We manage both and can explain the right balance for your budget and goals.

Yes. SEO work is entirely remote — audits, content writing, on-page fixes, GBP optimisation, and reporting are all done digitally. We work with businesses across India including Mumbai, Bengaluru, Chennai, Delhi, Pune, and Hyderabad. Local SEO for any city requires understanding local search intent and competitor landscape for that market, which we research thoroughly before starting.

Every month you receive a report showing: keyword ranking movements for your target keywords, organic traffic trends from Google Analytics, Google Business Profile performance (views, clicks, calls, direction requests), content published that month, and for clients running ads — cost per lead and campaign ROI. We accompany this with a short call to talk through the numbers and what we will focus on next month.

Our minimum engagement is 3 months. This is not an arbitrary lock-in — it is the honest minimum to complete the audit, implement technical fixes, produce enough content to matter, and let Google register the changes. One month of SEO work produces almost no measurable results. If you are not ready to commit 3 months, a one-time SEO audit and action report is the better starting point — you receive a prioritised roadmap you can act on yourself or bring back to us later.

Get started

Ready to start ranking for the searches your customers are already doing?

Share your website URL, your target city or area, and the services you want to rank for — and we will come back with a free audit summary and a clear recommendation within 48 hours.